Non-Profit
Wandr Studio · Non-Profit

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"The results speak for themselves."— Aditi Sharma, MFA
"Our conversion rate on donor forms is up."— Vanessa Turpin, WWF
"They understood our mission from day one."— Program Director, NGO
"A beautifully designed solution."— Aditi Sharma, MFA
"More traffic coming to our site since the redesign."— Vanessa Turpin, WWF
"The results speak for themselves."— Aditi Sharma, MFA
"Our conversion rate on donor forms is up."— Vanessa Turpin, WWF
"They understood our mission from day one."— Program Director, NGO
"A beautifully designed solution."— Aditi Sharma, MFA
"More traffic coming to our site since the redesign."— Vanessa Turpin, WWF
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About Wandr

Woman-owned.
Woman-led.
Mission-driven.

A design, development, and strategy studio with a decade of experience — and a nonprofit practice that has generated over $3.2M in additional donations across 15+ engagements.

We've spent a decade building digital experiences for nonprofits, NGOs, commercial brands, and government institutions — bringing the same rigor we apply to high-growth tech products to every sector we work in.

Whether you're scaling a startup or running a global advocacy campaign, your users deserve an experience that works.

We believe the missions behind these organizations matter — and we take seriously our role in making sure their digital presence is worthy of the work they do.

Proven impact

Our work moves the needle on every metric that matters

WWF
WWF Canada
Environment · Nonprofit

"We've seen a lot more traffic coming to WWF.ca since the redesign... and our conversion rate on our donor forms is up."

Vanessa Turpin, Sr. Manager Digital
Case Study ↗
MFA
Mercy For Animals
Animal Protection · Global

"They turned our challenges into a beautifully designed solution. The results speak for themselves."

Aditi Sharma, Product Manager
Case Study ↗
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nonprofit & NGO clients
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avg. increase in donations
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avg. increase in advocacy actions
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avg. increase in newsletter subscribers
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avg. increase in volunteer applications
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avg. increase in partnership inquiries

*all within one year post launch

Trusted by
WWF
Mercy For Animals
CMF
Swipe Out
Earth
The reality
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average nonprofit website bounce rate — nearly double what's considered acceptable.

M+R Benchmarks 2024

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of first-time donors return to give again the following year.

Fundraising Effectiveness Project 2024

The opportunity
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of donors abandon nonprofit websites before ever reaching the donation page.

M+R Benchmarks 2024

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of visitors who reach a donation page actually complete the donation.

M+R Benchmarks 2024

How we work

Data first. Design second.

Every engagement starts the same way — we look at the data, talk to your donors, and find the friction that's costing you money. Then we fix it.

01

Diagnose

We audit your site against 30+ non-profit benchmarks. Where are donors dropping? We find it.

02

Strategy

A clear, prioritized roadmap tied to donation outcomes. Not a 60-page PDF nobody reads.

03

Design & Build

Donation flows, landing pages, storytelling. Everything a donor touches, redesigned.

04

Measure

Conversion rates, donor retention, gift size. If it's not moving the number, we change it.

Why us

We don't just design.
We guarantee results.

Dedicated team

People who genuinely care about the missions behind the organizations they build for, who know your users, understand your constraints, and have solved this problem before.

Research-driven

We start with questions, not design. We challenge assumptions, gather real data, and build on what we find — not what we think.

Performance guarantee

If you don't hit the metrics we agree on at kickoff within your first year post-launch, we keep working at no additional cost until you do.

The difference

Same mission. An experience that serves it.

Before Wandr
MFA Before Wandr
  • ✕ Cluttered homepage with no clear CTA
  • ✕ Donation flow on external domain
  • ✕ No trust signals visible
After Wandr
MFA After Wandr
  • ✓ Single, clear donation journey
  • ✓ 32% increase in donations
  • ✓ Trust signals above the fold

Mercy For Animals · 6 markets · See full case study ↗

Who this is for

You understand that your digital presence is as important as your programs. You're ready to sharpen it to match the scale of your mission.

We work with EDs, fundraising directors, and digital leads who understand that every missed click, every abandoned form, every donor who didn't return is more than just a number — it's a family unhoused, a child unfed, an animal uncared for, a forest unprotected, a cause unsupported.

Free tool

Not ready to talk? Test your site first.

3 minutes. 12 questions. You'll know exactly where the friction is — and what to fix first.

wandrstudio.tech/diagnostic
Trust & Credibility
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Measurable impact is not clearly visible within the first screen of the homepage.

This applies to our organisation
Partially addressed
Fully addressed
Start Free Diagnostic
GO

Let's look at your
site together.

Request your free audit. Within 72 hours we'll schedule a 30-minute call to walk you through the results. No commitment required. If it makes sense to work together, great. If not, you leave with everything we found and a roadmap to fix it.

Start the Diagnostic
Mission matters.
Your digital experience should match the scale of your impact.
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